Easy to use, a DIY social advertising platform, that grows your following, and exposes your properties to over 17 million Australians. Putting you back in control of your marketing.. Social media mastery for professional agencies, just like yours.
Agents who don’t adapt and change to the market are doomed to fail.
Millenials make up 66 percent of the market for first-time homebuyers. 99% of buyers se the internet when looking to purchase a new house. Of the 25+ million Australians, 15 million of them use Facebook and Youtube you can’t afford to be left out.
It’s not enough to just list your property on real estate portals as passive buyers aren’t there.
“Organizations are being forced to accelerate their pace of adaption to avoid losing ground in the market.”
Take control of your brand, where the market is. And dominate their attention with a digital-first mindset.
The rise of social media, has entirely changed the face of marketing as we know it. Old methods stop working, new ones pop up almost daily.
Staying ahead of the curve means accepting that change is inevitable and that your strategies are built to compensate for this.
There’s leaders out there, already taking advantage of this new landscape.
If you want to know how to succeed, they say look at those who are successful and break down what they’re doing.
Worth of property transactions.
Josh Hart 27 year old Launceston agent.
Writes $1 Million in GCI in an area where the average house price is just $325,000.
Uses his social media to build authority, prospect 24/7 and dominate his local marketplace across Launceston.
Highest individual sale price
Ben Collier record holding Sydney Agent.
Sells property at record highs in Vaucluse and Centennial park for $15.3m and $12m respectively.
Uses targeting and activity to target passive buyers relevant to his properties and win more listings with sellers.
in sales during 2017
Monika Tu hugely influencial Sydney agent.
Recently featured on China Central Television to an audience of 1.3 Billion people.
Constantly innovating and reaching audiences across Facebook, Linkedin, WeChat and WhatsApp.
“On listing portals, we are waiting for people to come to us, but when we go to social media we are going looking for the people - people who we know are interested in buying a specific home - before they are actively looking.”
If you’re going to try and climb this mountain, you’ll need the right tools.
“Manage your own social media profile with pride. It’s your own brand. Be human, and be real.”
Real Estate Trainer
Be real, be personal and grow relationships all while selling more properties.
Using a ‘social media sweatshop’ where every post is an uninspired repeat of the same thing, and reflects the same thing other agencies are saying will negatively affect your brand’s perception in the marketplace.
YYou’re knowledge and experience is what separates you from the pack, and on social media it’s your personality that has to shine through. As a busy agent it can feel like a necessity to farm out the work but we’ve made it so simple and non-invasive that you will finally be able to take the control you need to make an impact.
“Be a real person, and stay focused on the personal connection and your personal relationships through your brand. That will make social really work for you.”
Real Estate Trainer
Connected & Integrated
By plugging directly into the Facebook API we’ve enabled even the most inexperienced users to create effective campaigns that deliver results in less time than other methods.
You’ll be extending your local profile, increasing brand awareness and doing a much better job of capturing the online market in just a few clicks.
And if you’ve got a marketing co-ordinator for your entire office they’ll be able to access and manage your campaigns on your behalf.
Powerful Technology, Your Expertise
Spend less, get more with packages as low as $150 and the greatest ad-spend for your dollar in the market.
Better results for you and your vendor.
Do it Yourself
Take control, get personal
Save money, control your brand message. Stand out in the market.
Audit Safe Finances
Utilise Realhub’s quoting, invoicing and accounting to keep track of spend and orders.
Statistics are fed back into Realhub from Facebooks platform, show vendors their results.
You’re the Audience Expert now, demonstrate pinpoint targeting
Choose hands off targeting, crafted to perfection across millions of impressions.
Millions of impressions helped us craft the most effective targeting options available, embedded into the Facebook platform, with all the control you need inside Realhub.
Or BYO target audiences and pixel tracking for a bespoke technique.
Bring your own custom audiences and we’ll integrate them directly into Realhub so you can access what you know is already working. Put your hard work to work.
High quality photos & campaign data is instantly and effortlessly brought across from your CRM into social ads.
If you’re an existing Realhub customer with your CRM already syncing properties across, all of your data and information is right at your fingertips.
Your preferred ad types, from facebook’s best performers.
A tool so simple, you’ll hit the ground running in no time at all, even with no experience.
Full size for high quality images
Highlight one large image with extra copy. Keep the focus on 1 image for great for preview & sold ads.
Millions of External Websites
Let facebook control the copy with smart AI that automatically adapts website copy for ads.
Show off an entire property
Show off the whole property with custom titles per image and higher engagement.
Automatic, AI driven serving of your ads across multiple networks.
Facebook Advertising offers multiple ad placements for your content. The integration with their ad-platforms enables us to access the preferred and algorithmic serving of ads, at the right time and the right place to increase the likelihood someone will click on your ad.
Instagram1 in 3 Australians Facebook 1 in 2 Australians use daily Messenger More than half of Australia are daily users. Audience Network 100,000+ websites (1 Billion+ Views)
Unlimited updates. Change your ads at any time.
Easy to build and easier to edit, you can control the message on the ad across the life of the campaign to reflect campaign milestones or specific market activity and even promote the sale.
Our typical results, across our advertising network. Easy to use, and more money towards ad-spend. Means better results.
Displays of your ad
Average number of potential buyers your property is served to, per $1 of ad-spend.
Per Campaign ($240 Ad Spend)
The average number of times your ad is displayed across the entire network of placements.
Average across our customers
Across our thousands of offices the ad-spend we experience our social media customers use is $240.
Cost per click of your Ad
Average cost to send a potential buyer to your property website or microsite.
Viewers clicking your ad
Average number of potential buyers directed to your property website or microsite.
Average across all ad-campaigns
Across all the advertising we’ve placed on facebook we average 63,650 impressions.
Immediately apparent results, skyrocketing reach and exceptional property interest for Coorparoo
LJ Hooker Coorparoo decided to start promoting their properties on facebook for the first time, due to its ease of use in comparison to other tools.
The results speak for themselves. Not only did their reach and exposure in the marketplace increase +1,250% but the residual effect on their normal page posts saw increases across the board.
Post Engagements saw a 51% increase Page Reach saw a 381% increase reaching more than roughly 3,500 a day Messenger More than 50% of Australians are daily users, serving ads right where they are looking
Total campaign spend
In order to make a real impact and see results that could truly exceed the vendors expectations they went with a high ad-spend option.
Potential Buyers click-through
Over 170 potential buyers clicked through the ad to their own website, exposed to this and all other properties.
Buyers/Sellers exposed to Brand
Almost 400,000 people exposed to their brand, people who could be buyers for that property, or even potential future sellers.
Built for ease of use. Ads built in minutes, results in days for Narrabeen.
LJ Hooker Narrabeen wanted to increase their digital presence in the marketplace, both to encourage exposure to new leads and help find buyers for their existing properties.
Across just 4 campaigns with a maximum spend of $120 per property they were able to expose their brand, and their properties to over 45,000 potential buyers, with ads placed over 800,000 times and over 200 buyers directed to their property websites.
Buyer Clicks 800,000 Buyer Reach 45,000 Buyer Clicks (To company owned saled page) 200 Maximum Ad Spend $120
Avg. campaign spend
In order to make a substantial impact, while keeping costs affordable for their vendors, LJ Hooker Narrabeen chose conservative ad packages, designed to deliver great results.
Potential Buyers click-through
Over 218 potential buyers clicked through the ads to their own website, exposed to these and all other properties.
Buyers/Sellers exposed to Brand
Almost 900,000 people exposed to their brand, people who could be buyers for these properties, or even potential future sellers.
Our loyal team of Australia’s leading real estate agencies, working hand in hand to help build the future of real estate.
Input from the largest and smallest real estate businesses in Australia is helping to build the most effective platform for professional agents.
“Sometimes you’ve got to make a quantum leap, you’ve gotta take a leap of faith with innovation and lead the way. Change is inevitable. It’s the only constant. Embrace it, go with it, because if you don’t you’ll just get left behind.”